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As college athletics undergoes significant transformation, VCU Athletics is embracing forward-thinking solutions to maintain its competitive edge. Through an expanded partnership with Teamworks, VCU has implemented Teamworks General Manager (GM), an all-in-one rev-share platform built specifically for athletic departments preparing for the evolving dynamics of revenue sharing and roster management.

Fueling Strategy with Purpose-Built Technology

With over 350 student-athletes and a nationally recognized basketball program, VCU is focused on streamlining internal operations and driving strategic efficiency across the department. Teamworks General Manager brings together key components—budgets, rosters, and NIL operations—into a single, integrated system that gives coaches and administrators the insights they need to make high-impact decisions.

“We constantly look for new technology to support the people who fuel our revenue generating machine,” said Ed McLaughlin, VCU Vice President and Director of Athletics. “We have enjoyed our longstanding partnership with Teamworks and this new General Manager platform gives us more flexibility as we enter the new collegiate model of revenue sharing. The new platform allows us to accomplish our goals and mitigate risk at the same time.”

The Rams are investing in infrastructure that enables smarter planning, quicker responses, and better alignment across departments. GM’s scenario modeling tools allow administrators to forecast roster compositions and scholarship allocations with greater precision, while ensuring that the student-athlete experience remains a top priority.

Apply saved scholarship packages in a few clicks to speed up and simplify roster planning.

Integrated Solutions for a Unified Approach

As part of the Teamworks Operating System for Sports™, General Manager integrates seamlessly with the technology VCU already uses, ensuring continuity, collaboration, and communication throughout the department. With this centralized command center, VCU is reducing administrative friction and improving operational clarity—so staff can focus more time on strategic planning and less on manual tasks.

“VCU chose General Manager to navigate revenue sharing with more flexibility and alignment,” said Wes French, General Manager of Teamworks Personnel. “This platform gives their team the tools to operate efficiently and support the people behind their success.”

For more information about Teamworks General Manager, visit explore.teamworks.com/general-manager.

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