Collectives, donors, and fans visiting one of the hundred+ Influencer-powered Exchanges were greeted with a new and improved experience this week. Based on ideas from our trusted customers, the enhanced Influencer Exchange provides schools with a public and searchable marketplace to increase opportunities for all their student-athletes.
“The new Influencer Exchange experience makes it incredibly easy for businesses, donors, and fans to participate in the UGA Exchange. We’re particularly excited to drive fans to sport-specific pages during competitions, like women’s basketball and track and field. It helps us promote all of our student-athletes and provides more information upfront to encourage registrations while giving us the oversight and control we need.”
Tanner Potts, Director of NIL and Strategic Initiatives, University of Georgia
Promote All Your Athletes
From one public exchange page, those looking to partner with student-athletes can easily filter by sport and search for the perfect match prior to registering.
Sport-Specific Exchange Pages
The new Influencer Exchange allows schools to easily create and share sport-specific public pages to promote athletes at a competition or in a marketing campaign. Each sport, as well as combinations of sports, have their own unique public Exchange page featuring that sport’s athletes. Schools can embed and share links per team Exchange, or create links for groups of sports, such as women’s sports, or fall sports.
View Rate Sheets
Businesses and fans can view a student-athlete’s rates for specific activities – such as autographs, social media posts, and personal coaching – directly from the public exchange page and select that offer. New businesses are prompted to register before connecting with the athlete to complete the deal.
Customized Registration Workflow
The new Exchange experience removes friction from the process while protecting the school’s ability to customize settings for reviewing and approving businesses when they register and/or prior to payment.
Learn More About Influencer
Influencer is the trusted partner of 200+ athletic departments and continues to pioneer the technology connecting the entire NIL ecosystem. Ready to learn how Influencer can help your school or collective? Contact us today.
