The University of Kentucky has been a trusted Teamworks partner for years – first with communication and logistics, and now with Performance. Like many programs, their strength staff relied on Excel for programming – familiar, but disconnected from the broader performance team.

When Kentucky piloted Teamworks S&C, they quickly realized it wasn’t just a programming tool – it was the entry point into a fully integrated performance ecosystem that connected the weight room to the rest of their staff.

Built for Strength Coaches, Not Personal Trainers

One of the clearest differentiators of Teamworks S&C is that it was designed specifically for strength and conditioning coaches. It supports the realities of coaching at scale – team environments, large groups of athletes, block-based programming, quick modifications, and instant delivery.

“The biggest turning point was when it became very clear that this was a product built for strength and conditioning coaches. Other products are geared toward personal training, but this is built for team environments and large groups of athletes.”
— John Spurlock, Director of Strength & Conditioning, University of Kentucky

Why Kentucky Chose Teamworks S&C

1. Familiar, Without the Limitations

Spurlock noted that the Excel-like feel made adoption simple – removing the inefficiencies of manual sharing, version control, and siloed data. With Teamworks S&C, Kentucky could keep the familiarity of Excel while having everything organized in one place.

“Strength coaches are comfortable with Excel, and this product mimics the features we’ve lived by for decades – while eliminating the inefficiencies of managing files on my laptop and creating PDFs just to communicate workouts.”
— John Spurlock

2. Direct Integration with AMS

Another clear benefit, he shared, is the time savings from eliminating duplicate entries. By syncing S&C and AMS, Kentucky gave coaches, trainers, and sport coaches a shared, real-time view of athlete load and readiness.

“One of the biggest selling points is that what we’re doing in the weight room talks directly with AMS. It’s going to save us a ton of time and we don’t have to sit down and type in 15 to 100 numbers after a workout. That data just flows automatically.”
— John Spurlock

3. A Unified Performance Suite

According to Spurlock, the biggest value is having everything in one ecosystem, where scheduling, programming, communication, and performance monitoring are all connected.

“Our biggest value is that we don’t have to go to multiple platforms. For scheduling, we live in Teamworks. For AMS, we use Teamworks. And now for programming in the weight room, we use Teamworks. It all works together.”
— John Spurlock

Partnership That Drives Adoption

Kentucky’s role as one of the innovation partners meant their feedback directly shaped how Teamworks S&C evolved. Through rapid iteration and close collaboration, the product delivered immediate value while building toward long-term scalability and flexibility to meet a range of customer needs and use cases. Drawing on the expertise of Teamworks employees with strength and performance backgrounds, team members brought a practical understanding of weight room challenges – enabling programs like Kentucky to adopt and integrate the platform more effectively.

Spurlock called out the support they received as a key factor in their successful adoption:

“Each week we met with the Teamworks team, we gave feedback, and they either made adjustments quickly or showed us new ways to use the product. They made it fit to our unique program at Kentucky.”
— John Spurlock

What Kentucky Gained with Teamworks S&C

• Smarter Communication – Training programs now live in the same Teamworks app staff already use for scheduling and communication – keeping coaches, performance staff, and athletes aligned.
• Real-Time Performance Visibility – Data automatically flows into AMS, connecting the weight room to the rest of the performance team without added admin.
• Unified Staff Alignment – Strength, medical, and sport coaches operate from the same system, with calendars, programs, and performance metrics all connected.
• Adoption Made Easy – Familiar Excel-like workflows reduced resistance to change, while integrations elevated value across the department.

As Spurlock summed it up:

“In the world of athletics, we’re all trying to run in 18 different directions. Instead of me getting 18 texts or phone calls, my staff just checks my Teamworks calendar. And now S&C is a part of that same Teamworks system – it’s all in one place.”

Real Results from Real Programs

Kentucky’s experience demonstrates how Teamworks S&C can unify programming, communication, and performance data across an entire staff. And they’re not alone – Auburn Athletics saw similar results, cutting programming time in half with Teamworks S&C. Don’t just take it from us, see it in action through our customers’ stories.

To watch John Spurlock’s full interview, check it out here, and reach out below to connect with our team to learn how Teamworks S&C can elevate your program.