DURHAM, NC – [February 12, 2025] – Teamworks, the leading enterprise SaaS company trusted by 99% of Division I NCAA institutions, and Pro Football Focus (PFF), the leader in sports data and analytics used by all 136 FBS teams and 84 FCS teams, have announced a strategic partnership. This collaboration aims to empower college football programs with the data and predictive insights needed to build championship-caliber rosters.
With this partnership, Teamworks Intelligence, formerly Zelus Analytics, will integrate with PFF’s trusted data to deliver advanced, predictive, position-specific metrics. These metrics serve as leading indicators of future potential, helping programs identify talent early, optimize recruiting strategies, and maximize the strength and value of their rosters.
“At PFF, we’re committed to powering winning decisions, especially in this new era of college football,” said Bryan Hall, Chief Revenue Officer at PFF. “This partnership with Teamworks takes that commitment to the next level by formalizing the integration of our data within Teamworks’ predictive models and roster management platform, making it easier for our college clients to use the power of PFF data for their roster decisions.”
Teamworks Intelligence models leverage detailed player tracking data and incorporate critical context – such as the difficulty of a throw, the separation between defender and receiver, and who the specific defender is – to enable deeper, more meaningful evaluations. These insights will be embedded directly into Teamworks Personnel products, including General Manager and Recruiting, ensuring recruiting, budgeting, scenario planning, and roster decisions are supported by best-in-class machine learning and analytics.
As college athletics continues to professionalize, football programs will benefit from the decades of innovation that Teamworks and PFF have helped to pioneer and refine in the NFL. The same advanced models trusted by NFL teams for cap management, player valuation, and game preparation will soon be customized and available for the collegiate market.
“Data-driven decisions are no longer optional—they’re essential to building a championship-caliber team,” said Wes French, GM of Teamworks Personnel. “Teams can validate or dispute the eye test – does that explosive first step they see on film translate to consistent in-game performance? And they can identify undervalued talent, like a linebacker with above-average change of direction skills who always makes those difficult tackles in space.”
About Teamworks
Teamworks is the leading operating system for high performance, powering more than 7,000 sports teams and military organizations worldwide. Teamworks’ suite of best-in-class products drives winning by enabling data-driven talent acquisition, seamless operations, and holistic performance development. Founded in 2004, Teamworks has expanded its offerings through strategic acquisitions, including INFLCR, ARMS Software, Smartabase, and Zelus Analytics, enhancing its ability to meet the complex needs of modern high-performance environments. Supported by $165 million in funding, including a $65 million Series E round, Teamworks continues to grow its global presence as a trusted market leader, with employees across 11 countries. Headquartered in Durham, North Carolina, Teamworks remains at the forefront of innovation in sports and human performance technology. Visit teamworks.com to learn more.
About PFF
Since 2006, PFF has built the world’s most comprehensive sports data and analytics database, relied on by top industry professionals and fans alike to power winning decisions. PFF analyzes every player and every play of every game to calculate player grades, in-depth performance stats, and rankings for the NFL, fantasy football, and NFL Draft. All 32 NFL teams use PFF data and tools, as do all 136 FBS teams, 84 FCS teams, professional leagues like CFL and UFL, media networks, player agencies, video game companies, and more. PFF is transforming sports strategy and decision-making across fantasy football and betting, in the front office and on the field. For more information, visit PFF.com.